Uman NUH | today: 04/15/2024
| Author(s) | Bondarets V.V., , , | ||
|---|---|---|---|
| Category | Economics | ||
| year | 2014 | issue | Issue #85 |
| pages | 255-260 | index UDK | 339.137.2:334.716 – 035.57 | DOI |
| Abstract | In the article the state of the production and processing of milk of Cherkasy region is presented, the structure of production of dairy products and channels of its realization by agricultural producers of the region were analyzed, the main factors of the influence on development of milk processing industry and key aspects of the competitive advantages formation of milk processing enterprises were defined. The results of researches confirm that in Ukraine, share of processed milk remains much lower compared to average global index. Functioning of milk processing enterprises in market conditions objectively requires strategic orientation and perspectives of adaptation to the constant changes in both internal and external competitive environment, gaining advantages in the production of high-quality, affordable products. | ||
| Key words | competitiveness, production volume, dairy production, processing enterprises, the purchasing power of the population | ||